LOUD Securty President, John Loud earned the Weinstock Person of the Year Award for lifetime achievement and service to the security and life safety industry.
Published: June 3, 2025SSI Security Sales & Integration Magazine
DALLAS – The Electronic Security Association (ESA) today announces that John Loud, president of 2023 SSI Installer of the Year LOUD Security Systems, is the 2024 Morris F. Weinstock Person of the Year Award winner.
The honor, which recognizes the “lifetime achievement and service of an individual to the security and life safety industry,” was implemented in 1970 in tribute to the contributions made by industry trailblazer Morris F. Weinstock.
“John Loud exemplifies everything the Morris F. Weinstock award stands for: vision, integrity, and a tireless commitment to advancing our industry,” says ESA chairman and Doyle Security chief operating officer Kevin Stone in the association announcement.
“His leadership, both as president of LOUD Security Systems and during his time as ESA chairman, has left an indelible mark on our association and the professionals we serve,” he says. “John’s passion for protecting people and growing the next generation of leaders makes him more than deserving of this honor.”
Loud’s career began with a degree in political science, after which he served as a flight attendant in training to be a pilot. It was a chance encounter that led him to start a business in the electronic security industry. And he hasn’t looked back since.
Why John Loud is ESA Weinstock Person of the Year
From asking industry colleagues for advice to getting involved in the community, Loud “has prioritized networking throughout his career,” according to the ESA announcement. “This focus has revealed itself in his company as well, according to Loud.”
Since it was founded in 1995, LOUD Security has grown to employ 60 people and serves more than 10,000 customers across the United States, a level of growth that Loud attributes to being community-oriented, volunteering and the company’s distinctive premise: to combine today’s technology with old-fashioned service for every customer it touches.
Loud “has long been known for his ongoing passion and commitment to advancing the security and life safety industry,” according to the ESA announcement.
“I am humbled to receive the Weinstock award, especially when I think of the people who have come before me,” says Loud in the announcement. “For 30 years now, it has been a privilege to work in this industry with so many collaborative and innovative professionals. Together, we continue to bring the newest technology to our communities, building a safer and more secure community. “
This year’s ESX Weinstock Celebration will take place on June 18 under the lights at Truist Park as the Atlanta Braves take on the New York Mets. ESX attendees can add the Weinstock Celebration ticket to their registration purchase and are encouraged to wear their best baseball attire.
The fee includes your ballpark ticket, access to the Hank Aaron Terrace and food/beverage (alcoholic drinks available for purchase separately). The Weinstock Award and Celebration is sponsored by ESA’s Diamond executive strategic partner, Resideo.
